Rick Altizer - One Digital Payment Solution for the Built World

Experienced CEO / senior leader across multiple industries Rick Altizer joined Earnnest in March 2019 from BP, where he was senior vice president of fuel sales and marketing for North America. He was named North America’s Fuels Leader of the Year in 2018 by Convenience Store magazine Prior to BP, Rick served as regional vice president for McDonald's, running a $1 billion region with 500 stores. He also served as president of Jiffy Lube International, vice president of marketing for Shell Oil Company, the first non-founder CEO of organic burger pioneer startup Elevation Burger and president of private-equity-owned McAlister's Deli. In 2020, he was named a RISMedia Newsmaker for his headline-making contributions to the real estate industry as CEO of Earnnest.
Under Rick’s leadership, digital payment maven Earnnest has raised over $5M in capital, increased revenue 15x and has grown staff 5x to 30 employees. Rick’s goal is to present Earnnest as “the one digital payment solution for the built world” beginning with residential real estate in the US.
Where is this appearing?
01:01 - Rick Altizer and Earnest
02:22 - What is Earnest
03:14 - How did Earnest come about?
04:50 - How did Covid impact FinTech
06:20 - Time saving solutions
08:48 - Eliminating the earnest money issue
12:03 - Rick's professional background leading up to Earnest
14:02 - Why businesses need to be ruthless
15:51 - What does McDonald's, Shell, and Midas have in common?
17:43 - The need for digital payment solutions
22:18 - The impact of investors
24:08 - The evolving workforce and it's impact on Proptech







